Magento Speed Optimization
If your Magento store loads slow, Google already told your customers - and it's already costing you revenue. Check it yourself: run your store through PageSpeed Insights right now. Whatever it flags, that's what we fix. We work exclusively on existing Magento stores - not redesigns, not rebuilds from scratch. Just speed.
Start with a free audit
What we actually do
Every store's technical debt is different, so the exact scope varies - but the areas we typically work in:
- Full Page Cache / Varnish configuration and tuning
- Image pipeline: WebP/AVIF conversion, lazy loading, correct sizing
- Critical CSS/JS delivery - removing render-blocking assets
- Database query and indexing review
- Third-party script audit (tag managers, chat widgets, analytics that quietly wreck your LCP)
- Redis / Elasticsearch / OpenSearch configuration
- CDN and edge caching setup
- Server, PHP-FPM, and MySQL tuning where the bottleneck is infrastructure, not code
Some stores need a handful of targeted fixes. Others need deeper work on the frontend or backend stack. The free audit tells you which one you are before you commit to anything.
We work in metrics, not promises
We report on Largest Contentful Paint (LCP), Time to First Byte (TTFB), Cumulative Layout Shift (CLS), and Interaction to Next Paint (INP) - the same Core Web Vitals Google uses to score your store. If a change can't be measured, we don't count it as done.
See it on our own site first
This site scores 90+ on PageSpeed Insights, mobile and desktop. Self-hosted fonts, zero unnecessary JavaScript, images auto-converted to modern formats. You don't have to take our word for it - check it the same way you'd check yours.
How pricing works
We bill hourly, $55–90/hr depending on the scope of work, with an estimate given upfront after the free audit. There's no fixed package price because there's no fixed problem - every store's technical debt is different.
FAQ
What counts as "slow"?
If PageSpeed Insights shows anything below 90 on mobile or desktop, there's room to improve. Below 50 usually means real, fixable technical debt, not just minor tuning.
Do you need access to my code or server?
Yes - direct access to the codebase and hosting environment (or a staging copy) is required to make real changes, not just recommendations.
How long does it take?
Anywhere from a few days for targeted fixes to a few months for deeper rebuilding, depending on what the audit finds. There's no typical timeline because there's no typical store.
Do you work with custom themes or Page Builder?
Yes. Custom Luma themes, Page Builder content, third-party extensions - we work with what you have. If something is fundamentally limiting your speed, we'll tell you honestly rather than patch around it.
What if my store is already on Hyvä?
Great - your frontend is already fast. We'd focus on backend, caching, and infrastructure instead.